Valencia Basket’s recent qualification for the Euroleague Final Four represents a crowning achievement for the club and its majority shareholder, billionaire Juan Roig. The team’s impressive performance has captivated fans, with the newly inaugurated Roig Arena playing host to record-breaking crowds.
The Roig Arena, which opened its doors in September 2025, has already witnessed remarkable attendance figures. Prior to this historic Euroleague campaign, the highest turnout for a Spanish league match at the venue was 15,068 spectators during a game against Real Madrid on April 25th. However, a previous King’s Cup final between Real Madrid and Kosner Baskonia Vitoria on February 22nd drew an impressive 15,314 fans. In the same tournament, the semi-final clash between Valencia Basket and Real Madrid saw 15,221 supporters in attendance.
For their pivotal Euroleague Final Four match against Panathinaikos, Valencia Basket went above and beyond to create an electrifying atmosphere. Each supporter was presented with an orange t-shirt featuring the slogan “Llarg serà el camí” (“The road will be long”) and a silhouette of their coach, Pedro Martínez. This thoughtful gesture significantly boosted the stadium’s energy. According to reports from *Las Provincias*, in addition to the nearly 15,000 fans inside the main arena, approximately two thousand more people gathered to watch the game on large screens in the Roig Arena auditorium.
“The best part is that the fans have reacted extraordinarily well this year and have given us incredible support, even during the bad games where they encouraged us. We are absolutely delighted. We are all very happy, and I think playing in a Final Four gives visibility to the team, doesn’t it? But we are truly very happy,” said Juan Roig after the match.
Valencia Basket had a long tenure at their previous home, La Fonteta, for nearly 40 years before their relocation to the Roig Arena. This state-of-the-art venue was constructed on municipal land and financed by its majority shareholder, Juan Roig, with a total budget of 400 million euros. Juan Roig, the president of the Spanish supermarket chain Mercadona, has an estimated net worth of 6 billion dollars. In a lighthearted moment during a post-match television interview, he humorously promoted his business.
“All I have to say is: do your shopping at Mercadona!”
Valencia in the Euroleague Final Four: A Triumph for Billionaire Juan Roig
Valencia Basket’s journey to the Euroleague Final Four signifies a major triumph for the club and its influential owner, Juan Roig. The team’s remarkable performance, amplified by the impressive facilities of the Roig Arena, has cemented their place in European basketball history.
The Roig Arena, a relatively new venue inaugurated in September 2025, has already set new attendance records for Valencia Basket. Previously, the highest attendance for a domestic league match at the arena was 15,068 during a game against Real Madrid on April 25th. However, the King’s Cup final on February 22nd, featuring Real Madrid against Kosner Baskonia Vitoria, attracted 15,314 spectators. The semi-final of the same tournament, where Valencia Basket faced Real Madrid, was attended by 15,221 fans.
To enhance the atmosphere for their crucial Euroleague Final Four encounter with Panathinaikos, Valencia Basket distributed orange t-shirts to all attendees. These shirts bore the slogan “Llarg serà el camí” (“The road will be long”) and featured the silhouette of their coach, Pedro Martínez, fostering a palpable sense of unity and support. According to *Las Provincias*, in addition to the thousands present in the main arena, nearly two thousand fans followed the game on giant screens set up in the Roig Arena auditorium.
“The most beautiful thing is that the fans have reacted extraordinarily this year and have given us incredible support, even during the difficult matches where they encouraged us. We are absolutely thrilled. We are all very happy, and I believe that playing in a Final Four gives the team visibility, doesn’t it? But we are genuinely very happy,” expressed Juan Roig following the game.
Valencia Basket spent nearly four decades at La Fonteta before relocating to the Roig Arena this past summer. The arena was built on municipal land and funded by its majority shareholder, Juan Roig, with an overall investment of 400 million euros. Juan Roig, the prominent president of the Spanish supermarket chain Mercadona, boasts an estimated fortune of 6 billion dollars. In a humorous interlude during a post-match television interview, he seized the opportunity to playfully promote his business venture.
“All I have to say is: do your shopping at Mercadona!”